| Country
|
Brand
Value ($Bn) |
Brand
Value/ GDP 2004 ($) |
BV
per 1 of population |
Country
|
Brand
Rating |
|
| USA |
17,893
|
152%
|
60,963
|
USA |
AA-
|
|
| Japan |
6,205
|
133%
|
48,566
|
UK |
A
|
| Germany |
4,582
|
167%
|
55,449
|
Japan |
BBB+
|
| UK |
3,475
|
163%
|
58,492
|
Canada |
BBB+
|
| France |
2,922
|
143%
|
48,714
|
France |
BBB+
|
| Italy |
2,811
|
167%
|
48,821
|
Italy |
BBB+
|
| Spain |
1,758
|
169%
|
38,566
|
Germany |
BBB+
|
| Canada |
1,106
|
111%
|
34,669
|
Spain |
BBB
|
| Australia |
821
|
133%
|
40,785
|
Switzerland |
BBB
|
| Holland |
792
|
137%
|
48,762
|
Sweden |
BBB
|
| Denmark |
772
|
320%
|
143,055
|
Australia |
BBB
|
| China |
712
|
43%
|
549
|
Holland |
BBB-
|
| Russia |
663
|
113%
|
4,641
|
Norway |
BBB-
|
| Switzerland |
558
|
156%
|
75,621
|
Denmark |
BBB-
|
| Belgium |
456
|
130%
|
43,864
|
New Zealand |
BB+
|
| Sweden |
398
|
115%
|
44,309
|
Belgium |
BB+
|
|
| Ireland |
300
|
165%
|
74,658
|
Ireland |
BB+
|
|
| India |
291
|
46%
|
270
|
Portugal |
BB
|
|
| Mexico |
281
|
41%
|
2,704
|
China |
BB-
|
|
| Norway |
276
|
110%
|
60,151
|
Russia |
BB-
|
|
| South Korea |
240
|
26%
|
4,986
|
Singapore |
BB-
|
|
| Turkey |
189
|
63%
|
2,635
|
Hungary |
B+
|
|
| Portugal |
189
|
112%
|
18,067
|
Brazil |
B
|
|
| Brazil |
181
|
30%
|
1,013
|
Mexico |
B
|
|
| Singapore |
106
|
100%
|
24,761
|
Argentina |
B
|
|
| New Zealand |
102
|
106%
|
25,132
|
Egypt |
B
|
|
| South Africa |
94
|
44%
|
2,282
|
Czech Rep. |
B
|
|
| Hungary |
78
|
77%
|
7,699
|
South Korea |
B
|
|
| Egypt |
67
|
21%
|
976
|
India |
B
|
|
| Czech Republic |
55
|
51%
|
5,379
|
Poland |
B
|
| Argentina |
55
|
36%
|
1,432
|
South Africa |
B-
|
| Poland |
43
|
18%
|
1,138
|
Turkey |
CCC
|
|